Welcome to Stocs!

Start Your Wholesale Journey

Everything you need to know to start buying and selling wholesale goods. No experience needed - just enthusiasm and a willingness to learn!

1
🛒

Choose Your Route to Market

Where will you sell your products? There are so many options available today - pick what works best for your lifestyle and skills!

  • 🏪 Physical Shop - Got a retail space? Perfect for high-value items
  • 💻 Online Store - Shopify, WooCommerce, or your own website
  • 📱 Social Selling - Instagram, TikTok Shop, Facebook Marketplace
  • 🏷️ Marketplaces - eBay, Vinted, Depop, Amazon
  • 🎪 Markets & Car Boots - Great for testing products and meeting customers
  • 👥 Friends & Family - Start small, sell to people you know!

💡 Pro tip: Start with one channel, master it, then expand. Don't try to be everywhere at once!

2
🎯

Choose Your Vertical

This is the fancy way of saying: what's your speciality? What are you passionate about? What do you know well?

  • 🧸 Toys & Games - Huge demand, especially seasonal
  • 💄 Health & Beauty - Always popular, great margins
  • 📱 Tech & Electronics - Higher value, needs more knowledge
  • 👕 Fashion & Clothing - Fast-moving, trend-dependent
  • 🏠 Home & Garden - Steady demand all year
  • 🎲 General Opportunist - Buy what's cheap, sell what's hot!

✨ The best vertical is one you understand. If you love beauty products, you'll spot a bargain faster than someone who doesn't!

3
💰

Get Your Pricing Right

Pricing is everything. Get it right and the rest follows. Get it wrong and you'll either work too hard or have a garage full of stock!

  • 📉 Too Cheap - You'll sell everything but work yourself into the ground
  • 📈 Too Expensive - Stock sits, cash is tied up, space is wasted
  • ⚖️ Just Right - Healthy margins, steady turnover, happy customers

💡 Research what similar items sell for. Factor in your costs (fees, packaging, time). Aim for at least 30-50% margin after all costs.

4
📣

Promote Like a Pro

You've got great products at great prices - now tell the world! Don't be shy about shouting about your deals.

  • 📲 WhatsApp Groups - Create broadcast lists for your best customers
  • 📸 Instagram - Visual selling at its best, use Stories and Reels
  • 🎬 TikTok - Show your personality, unbox products, share deals
  • 🏪 Facebook Marketplace - Local selling, easy to start

🎨 Free tools to make stunning content: Canva for graphics, Adobe Express on mobile for quick edits. Good photos = more sales!

💡 Write proper descriptions, take clear photos from multiple angles, and be honest about condition. Trust builds repeat customers!

5
💪

Be Prepared (And Stay Positive!)

Let's be real: not everything sells quickly, and some things might not sell at all. That's part of the game!

  • ⚠️ Only buy what you can afford to write off - Seriously, this is rule #1
  • Some things take time - That "dead stock" might fly at Christmas
  • 📚 Every deal teaches you something - Even the bad ones
  • 🔄 Stay flexible - Prices might need to drop, channels might need to change

🌟 Remember: Every successful wholesaler started exactly where you are now. Chin up! You've got this! 💪

🎉 Ready to Start?

Browse our current pallets and find your first deal. Remember: start small, learn fast, and grow at your own pace!